About Us

Our Mission

To help the poor, lost, broken, disadvantaged and forgotten of mind, body and spirit.

Our Vision

A world where great ideas, people, and organizations have the resources they need to do the most good.

Our Values

Loyalty. Happiness. Honesty. Simplicity. Empathy. Hustle.

Our Strategy

Partner with organizations doing great work and collaboratively work on strategies, campaigns, and initiatives to raise the funds they need to sustain, grow, and make an even bigger impact in our world.

Our Services

We deliver services related to:

  • Consulting & Strategy
  • Digital Fundraising
  • Print Fundraising
  • Awareness & Advertising

Our Work

Our People

Brady Josephson, Founder / Chief Strategist

Brady is a charity strategist, marketer, professor and writer. After receiving his Masters in Nonprofit Administration he worked for a start-up nonprofit in Chicago before working for an international microfinance organization.

Before Shift, Brady worked in strategy and business development for technology and agency startups trying to make charitable giving a part of everyday life.

Brady is an adjunct professor at North Park University’s School of Business and Nonprofit Management, contributes to the HuffingtonPost and manages his own blog recharity.ca. You can follow him on Twitter, @bradyjosephson.



Liz Eby,  Managing Director

Liz Eby is an experienced development professional with a passion for connecting donors with the causes that mean most to them.  With a background in managing annual giving and donor relations programs for a variety of Canadian charities, Liz is known for sneaking data-driven decision making into any and all project plans. As a fundraising strategist, her strengths are in the creative employment of resources - she believes you don' have to be "one of the big guys" to have best-practice campaigns with tremendous results. 

Liz is a graduate of the Masters of Philanthropy and Non Profit Leadership program at Carleton University.  She has never met an excel spreadsheet that she didn't like.

Francis Quintal, Web Developer

Francis Quintal is a web developer with a strong focus on enabling a social impact. With over 10 years in the hospitality and tourism field teaching and promoting local and sustainable initiatives,  he understands the importance of personalizing his work to his clients and the value of consistent, quality work. His education at the British Columbia Institute of Technology has enabled him to explore the multifaceted world of programming while specializing in web and mobile development.

When he is not in front of the computer, Francis likes to spend his time outdoors, hiking, camping or traveling, taking pictures every step of the way.

Simone Littledale, Lead Writer

Simone Littledale is a writer, email marketing specialist, and project manager. A UVIC writing graduate, Simone brings a truly eclectic mix of work experience to the table, from illustration to educational falconry, but has always kept one foot in the marketing world. She has been working specifically with charities since 2014 and has since fallen in love with this fulfilling and inspiring line of work.

When she's not working with charities, Simone can usually be found rock climbing or working on her pottery business, which you can follow on Twitter and Instagram at @ghostmountainco.

Work For Us